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Archive for the ‘Marketing’ Category

Seth Godin had a great post the other day, Benefit of the doubt that got me thinking about how many people are judging us based on first impressions and how, as Godin puts it: “It’s almost impossible to communicate something clearly and succinctly to everyone, all the time.” What does this mean exactly? Are people [...]

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Corporate robot was managing their online and social marketing strategy in a space where consumers turn to talk with human beings. If you are on Twitter, have a strategy.        If you are on Facebook, have a strategy.        If you are online, have a strategy. Common theme today is strategy and the dire need for one, [...]

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If you are not aware, Google provides a free service to businesses, and their locations, to create a business listing that is similar to the phone book. A few of the features include, List your company name, address, contact information, and website. List your hours of operation (easy to change if you are a seasonal [...]

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Admittedly so, this has little to do with social media, new online media, or building your brand online…..or does it? Newsweek published the Top 500 US Green Companies the other month (and yes, I am just getting around to talking about it).  They rated these companies based on their: Environmental Impact Score, Green Policies and Performance, [...]

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